The story dates back to 1914, when the panther first appeared on one of Cartier’s creations. It was a ladies’ wristwatch, with a generous round case enclosing a square dial studded with onyx and diamonds, reproducing the creature’s dappled coat. As yet, there was no head, no piercing gaze or lithe body; just the beginnings of a panther motif, which would continue to be developed over the following hundred years and beyond. Also in 1914, Louis Cartier, who was head of the company at the time, commissioned an invitation card from illustrator Georges Barbier, representing a woman in a very Art Deco style with a black panther lying at her feet. He was so taken with this “Panther woman” that he began to use it in advertisements. It was an age hungry for the exotic; the mystery and grace of big cats found favour with high society, and came to embody the image of the femme fatale. Louis Cartier thus used a fashionable symbol to create the Femme Panthère. And it was a woman who brought the beast into the Cartier universe, with a depth of imagination and creativity that went beyond Louis Cartier’s classical inspiration.

The 101 collection is evocative for women. A never-ending story, one where watchmaking expertise meets jewellery perfection. A story, dating back to 1929 with the creation of the smallest mechanical movement in the world, entirely made and manufactured at the Grande Maison of the Vallée de Joux. A match made in heaven: Fine Watchmaking and High Jewellery. Ancestral expertise lies hidden under the diamonds of these two original models, holding the secrets of the infinitely small. Available today in pink gold, the 101 Reine and the 101 Feuille offer women of the world a starring role: heroines by day and by night. 

The German watchmaker has given its Senator Excellence Panorama Date and Senator Excellence Panorama Date Moon Phase a new look, lending this successful line the distinctive cachet of modern design. 

With 185 years of history, Longines likes to revisit historical pieces that helped it achieve its reputation. A piece from the watchmaking brand’s Heritage line, the Longines Legend Diver Watch is the reissue of a diving watch from 1960. While retaining the codes and design typical of the sixties, Longines has put its current expertise at the service of this contemporary edition to guarantee legibility, waterproofness and practicality. This watch combines high performance and timeless elegance. Today, the Swiss watch brand celebrates the 10th anniversary of this reissue by offering a new version with a Milanese mesh bracelet.